Thursday 29 November 2012

The Root of Memories

For the album title we have chosen to call it 'the root of memories' we picked this video from a advert we saw while we were filming in south shields beach and we think its a really nice saying and it works extremely well with all our ideas. For example we have based the whole of the music video around the female character reminising about her past relationships and the scenes that show her flash backs show the memories the couple shared together so this links the album title with the music video narrative. It also fits perfectly with our theme and the indie pop genre as this style of narrative is usually frequent in many indie pop music videos as we found when researching.

The Root of Memories

This font is our least favourite as a group but we wanted to try a variety of different fonts instead of limiting ourselves to the same style. However we discussed as a group and all think this style may be slightly too feminine for the album title front cover as the cover we got and the artist we have is male. However this is an interesting and nice font so we may be using it somewhere in the digi-pak.

The Root of Memories

This writing is more of a masculine style and this is the type of thing we are heading for. It is clear to read and the thick boldness makes it very eye catching. It is also quite a old fashioned style as it reminds me of a type writer type of font and this will fit well with everything else we have included in our music video that goes with the old fashioned theme such as the females clothing and the rest of the album digi-pak art. We think this font would look extremely good against the simple romantic background of either the sun set or the beach setting but we have not decided which of theme pictures we want yet.



The Root of


Memories
With this font i think it works well with the spacing. We have chosen to use different font sizes and make the 'memories' part in larger font and positioned underneath and more spaced out than the rest. This then makes this work inparticular the focus of the title and gives the audience or anyone who read it a insight into what the album is about. Also the fact that the font is large bold and spaced out makes it easier to read. It is also alot more masculine that the first font we looked at and this then makes it more obvious that it is an album of a male artist more anyone listens to the music. This style is more straight cut and easier to read than the first but not as straight as the second as it still has a vintage look to it as it is slightly squirled and i think this makes it still masculine but also something girls can listen to as it is a album about love and memories.
 
Please comment and give us an idea of what font you think is better.

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