When reviewing the locations pictures that were taken on the location scout we all agreed they were of really good quality and would be perfect as the images included in our digi pak. Because we wanted to make sure our whole project tied together well and each separate product had a clear link and connection to the other using the beach photos was a good way to connect the digi pak artwork to the music video. We also found during our researching into the indie pop genre that it was common for artists to use photos and real life imagery in their artwork rather than animated 'cartoon' style like other genres tend to. This meant by using the beach photos we were fitting well to our genre and it would help distinguish and make our products recognisable to people who liked this genre of music.
We have also been looking into the idea of using a software we have on our phones called Instagram to put a filter effect over the image. We did this using one beach image and it works really well and makes the picture seem alot more warm and calm.
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