Tuesday 29 January 2013

Mumford & Sons- Sign No More Advert

We decided to look at some existing adverts for Mumford & Sons to help give us ideas and influence from the artist cover we are using and from a group that fit with the indie pop genre. On this example the title is positioned in the centre at the top of the advert. The large writing makes it the main focus of the whole advert. From looking at other mumford & sons albums and adverts etc we found that they tend to fit to the same font for the band name and this is something we think we are going to follow as it keeps the whole music video, digi pak and advert fit and tie together well with the same theme throughout.  This advert is quite simple without much writing other than the reviews. This tends to be a common thing that artists but on adverts and posters.
The Mumford & Sons icon is visible at the side of the advert. This icon is something that is frequent through all mumford & sons work. This makes their albums and work recognisable to them which i think is a good way to link everything together.
The image fills up alot of the advert which immediately makes it stand out and a main focus. The image is kept quite simple and the members clothing colours blend in well with the background colour of the advert, almost like a theme throughout. The image is also quite simple just mainly showing the members and instruments, this could be a way of representing the music they play as it is also quite simple. 







No comments:

Post a Comment